DESIGN CHALLENGE: As one of the largest oil industry corporations in the country, this client presented us the challenge of creating a campaign where machines, oil drills, and employees are cohesively viewed together in a forward-thinking, contemporary design. Starting with the concept of a stunningly beautiful cover, we moved on to other products requested by the client to create a comprehensive campaign with a contemporary look. We pushed through dynamic and engaging photography to make it dynamic. We used large blocks of red to accent important messages. Overall, each deliverable proved easy to read with information that is simple to decipher. As a team, we were able to provide a campaign this client loved. 
LOOK & FEEL: Contemporary, Clean, Modern.

Cover of Benefits Guide

Opening spread of the Benefits Guide.

Additional spread of the Benefit Guide.

Newsletter design and layout.
Postcard design and layout.
Back to Top